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Barbie Opens to $70.5 Million, Biggest Opening Day of 2023

The live-action “Barbie” movie opened to a massive $70.5 million at the box office on its opening day, making it the biggest opening day of 2023 so far. The film, which stars Margot Robbie as Barbie and Ryan Gosling as Ken, also set a record for the biggest opening day for a film directed by a woman.

The film’s success is a major coup for Warner Bros., which had been hoping to revive the “Barbie” franchise with a more modern and feminist take on the character. The film has been praised by critics for its humor, heart, and positive message about female empowerment.

“Barbie” is the latest in a string of successful live-action adaptations of popular children’s properties. In recent years, we’ve seen films like “The Lion King,” “The Jungle Book,” and “Aladdin” all perform well at the box office. “Barbie” is hoping to join that list and become a major hit for Warner Bros.

The film’s success is also a sign of the growing power of female audiences. Women made up 54% of the audience for “Barbie” on its opening day, and they are expected to continue to drive the film’s box office performance in the coming weeks.

“Barbie” is a major step forward for the character and the franchise. It’s a film that will appeal to audiences of all ages, and it’s sure to be a long-lasting success.

Here are some of the factors that contributed to the success of “Barbie”:

  • Margot Robbie’s star power. Robbie is one of the most popular actresses in the world, and her involvement in the film helped to generate a lot of excitement and anticipation.
  • The film’s positive message. “Barbie” is a film about female empowerment, and its positive message resonated with audiences of all ages.
  • The film’s humor. “Barbie” is a funny film, and its humor helped to keep audiences engaged.
  • The film’s visual style. “Barbie” is a visually stunning film, and its candy-colored world was a joy to behold.

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